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Key Account Management Program
LUON conducts HP EMEA’s communication on the internal KAM Portal towards
HP key account managers.
Objective: build traffic to the portal, present new features and
functionalities, link managers from different countries with eachother to
facilitate their exchange of information.
For this purpose LUON has developed:
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KAM magazine:
interviews with key- and retail account managers on the
importance of the KAM portal |
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KAM Cookbook:
a practical reference guide for HP RAMs. |
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KAM e-news:
highlighting the latest additions to the KAM portal, new
training sessions, etc... |
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