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Customer satisfaction surveying
LUON Marketwatch conducts phone surveys with specific segments of
the customer pyramid for various Tech Data partner programmes. Main goal is
to map the satisfaction level of the Tech Data customer on pricing, stock
availablity, product range, communication & marketing, sales processes
and financial services. This enables us to define the customers’ needs,
wants and pains clearly – an in-depth analysis that yields valuable
recommendations on customer retention and growth potential. Rolled out every
6 months. |
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